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Off the screen: print, billboards and out-of-home work.

A look at our offline production work: billboards, packaging, print catalogues and out-of-home campaigns for Sto, Synexus, Pepsico and more.

Not everything we build lives on a screen. A good chunk of the work is printed, mounted, laminated or handed out, and it has to hold up without an undo button.

A sample of the work

  • A billboard for Sto Expert in Białystok, part of a wider outdoor push for the brand.
  • An architect’s folder, an in-house design created as part of a wider print package for Sto.
  • A flooring-choice leaflet for StoCretec, condensing a technical decision into three steps.
  • Packaging and concept work for the album “Czerwone Samochody i Białe Dziewczyny”, produced for Koka Records.
  • A printed company catalogue for Pepsico.
  • Roll-up design and visualization for JPMMARKETING.
  • Bus-stop out-of-home ads in Warsaw for Synexus.
  • A concept and full production of a children’s book, an in-house project from the team.

Why it’s worth mentioning

Print and out-of-home work forces a different discipline than digital: one shot, no A/B test, and a design that has to read from a moving car or survive a warehouse shelf. It’s a different muscle, and keeping it in-house alongside the digital work means brand consistency doesn’t stop at the edge of the screen.

Takeaway

Digital gets the case studies with the graphs. The billboard on the way into Białystok doesn’t come with a dashboard, but it’s still doing its job every day someone drives past it.

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